Haas F1 Team

Haas F1 Team Merchandise - American Innovation in Formula 1

Step into the world of America's Formula 1 team with our official Haas F1 Team collection, where pioneering spirit meets racing determination.

From casual wear to technical team apparel, our range of officially licensed merchandise lets you show your support for Formula 1's newest constructor.

American Racing Heritage

Headquartered in North Carolina, Haas F1 Team made history by becoming the first American-led Formula 1 team in three decades when they joined the grid in 2016.

Founded by industrialist Gene Haas, the team brought a fresh perspective to Formula 1, combining American engineering pragmatism with European racing expertise. Under the leadership of team principal Ayao Komatsu, following the memorable era of Guenther Steiner, Haas F1 continues to challenge the established order in Formula 1.

Professional Driver Collection

Connect with Haas drivers through their dedicated merchandise lines:

• Nico Hulkenberg: "The Hulk" brings years of Formula 1 experience and technical expertise to the team. His collection reflects his professional approach and distinctive racing style, featuring clean designs and premium materials that mirror his precision on track.

Premium Team Apparel

The Evolution of Haas F1 Cars

The team's journey in Formula 1 has been marked by innovative machinery:

• VF-16 (2016): The pioneering car that marked America's return to Formula 1. This machine impressed from its debut, scoring points in its very first race - a feat rarely achieved by new teams. Its innovative approach to technical partnerships and engineering solutions set a new template for modern Formula 1 team operations.
• VF-22 (2022): Representing a major step forward with the new Formula 1 regulations, this car secured the team's first pole position at the Brazilian Grand Prix with Kevin Magnussen. The black and white livery became instantly recognizable, while its strong early-season performance demonstrated the team's ability to adapt to new technical challenges.
• VF-24 (2024): The latest evolution of Haas F1 technology, featuring refined aerodynamics and improved performance. Under new technical leadership, this car represents the team's continued commitment to climbing the Formula 1 hierarchy while maintaining their efficient approach to racing.

Essential Team Accessories

Complete your Haas F1 collection with our range of team caps and accessories. Each item is designed to meet the same high standards as the team's racing equipment, featuring official logos, team colors, and premium materials.

Whether you're supporting the team at a Grand Prix or watching from home, our Haas F1 Team collection helps you celebrate America's presence in Formula 1 with style and authenticity. Join the growing community of fans supporting Formula 1's American team, and experience the perfect blend of racing heritage and innovation in every piece!